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NEW QUESTION 24
The marketing team of an online sports company wants to understand how soft bounces are impacting their email communications plan.
By default, how does Adobe Journey Optimizer suppress an address based on a single email delivery?

At the fifth encountered error within the retry time period, the address is suppressed.

At the third encountered error within the retry time period, the address is suppressed.

At the fourth encountered error within the retry time period, the address is suppressed.

NEW QUESTION 25
A developer is responsible for a large geographic region that covers multiple cities. Offers need to be set for each city. How many offers can be requested within a decision scope in an Offer Simulation?

30

15

50

B

NEW QUESTION 26
A company currently uses Adobe Analytics to capture data related to their customers’ on-site behavioral events, such as product views, products added to cart, and browse-abandonment events. The company wants to create journeys based on web behavior with as little latency as possible after the behavioral event occurs.
How would the developer integrate that data into the Real-Time Customer Profile of Adobe Journey Optimizer to meet the requirement?

Use the HTTP API Source Connector to create a Streaming source connection, mapping the desired data fields of your Analytics Report Suite to O the appropriate attributes in your XDM Schema.

Use the Generic REST API Source Connector with the Flow Service API.

Use the Adobe Analytics Source Connector to create a source connection to your Analytics Report Suite.

NEW QUESTION 27
An Adobe Journey Optimizer team member wants to make sure their messages are successfully executed, sent, and delivered. Where can the team member monitor how the messages are performing across journeys in real-time?

From the Reports menu, click the Messages tab.

From the Journeys menu, click the Executions tab, and filter by Messages.

From the Messages menu, click the Executions tab.

NEW QUESTION 28
A developer wants to create a segment for customers who visited the home page of a website and then after visiting the category page or the product page, made the purchase in 30 mins.
Which advanced segmentation feature would be chosen for this use case?

Dynamic segmentation

Sequential segmentation

Multi-entity segmentation

NEW QUESTION 29
An Adobe Journey Optimizer developer has a business requirement to add the customer loyalty level in the Profile schema. The loyalty level can have specific values (Silver, Gold, Platinum).
How would this field be added?

Create a new field using the data type Short, check the option Enum, and configure the Enum values.

Create a new field using the data type String, check the option Enum, and configure the Enum values.

Create a new field using the data type Enum, and configure the Enum values.

NEW QUESTION 30
What is the purpose of defining Offer Eligibility within an offer?

Offer eligibility allows for the creation of audience segments that would be eligible for the offer.

Offer eligibility allows for the association of an offer to a placement within a message.

Offer eligibility allows for the restriction of the offer to specific profiles within a segment.

NEW QUESTION 31
The dimensional entity that exists within the Real-Time Customer Profile data store (also sometimes referred to as lookup or classification schemas) is primarily used for what two purposes? (Choose two.)

It helps simplify the modeling process in XDM by avoiding having to restate common data on either the event or the traits of a profile.

It allows Journey Optimizer to leverage the data for audience and segment qualification initiated customer journeys.

It is leveraged during batch segmentation jobs that are run within the Real-Time Customer Profile,

It ensures that data is optimally stored to deliver real-time experiences and segmentation.

NEW QUESTION 32
A developer needs to add new customer attributes to be used for a new marketing program to their existing customer schema. What is a possible way to extend the existing schema within the Experience Data Model?

Add a new field to the schema

Extend the class with a new field

Create a new class with the new field

NEW QUESTION 33
A developer needs to create a Landing Page to send customers to register for a future Webinar. However, when creating the Landing Page in Adobe Journey Optimizer, the “Create Landing Page” button is grayed out.
What would be two reasons for this? (Choose two.)

The Landing Page subdomains have not been set up.

The Landing Page presets have not been set up.

The system admin has not added the PTR record for the Landing Page subdomain.

Under channel administration, the user should select their own domain first.

NEW QUESTION 34
Adobe Journey Optimizer is being set up at an organization. The business is very concerned about retaining the company’s reputation on their websites. Some of the brands are responsible with their email programs, but others are not.
In order to diversify the risk, what would the developer do?

Create a new DNS record for each website that the company wants to utilize for sending emails. Once these are set up, check to make sure that the domain hosting solution has generated the correct validation records to ensure it is functioning correctly

Create a DNS record to match each subdomain used by the company Make sure that the corresponding domain hosting solution has matching API Keys for authentication purposes.

Create separate subdomains for each website in the organization. For each subdomain, make sure that all the DNS records have beengenerated into their company’s domain hosting solution.

NEW QUESTION 35
What is the correct definition of a Business Event in the context of how it works with the Real-Time Customer Profile?

A Business Event is an event that is not linked to a specific profile. It must be defined utilizing an XDM record-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It can be used to initiate a Journey of any type.

A Business Event is an event that is linked to a specific profile. It must be defined utilizing an XDM event-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It can be used to initiate a Journey of any type.

A Business Event is an event that is not linked to a specific profile. It must be defined utilizing an XDM record-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It is always followed by a Read Audience activity in a journey.

NEW QUESTION 36
A developer is seeing no people entering a live journey with a system generated event. What are two possible causes? (Choose two.)

The “Allow re-entrance” option is selected.

A wrong URL is being used.

Profile attributes are empty.

The event payload does not contain an event id.

NEW QUESTION 37
A developer wants to update a customer profile in the end of the journey. While creating the real time event journey, the developer finds that “Update profile” activity is not available.
What could be the possible reason?

The “Update Profile” activity was not enabled in configurations.

The “Update Profile” activity was not enabled in the Journey properties.

The event used in the journey does not have a namespace.

NEW QUESTION 38
A new marketing program for a company’s new product line is being developed. They are using the “Customer Spend” segment as a way to dynamically change the content in the email message being designed.
When creating the Decision, which will be used in the email message Offer, how would the marketing manager accomplish this in Adobe Journey Optimizer?

Create the appropriate Placement for the email message. Create both the Personalized and Fallback offers for the specific Collection they wantto use within the email message. Create a new Decision, which would reference this Collection.

Create the component rules for the email message. Create Decisions for the specific Collection they want to use within the email message. Create a new Offer Priority, which would contain the “Customer Spend” segment

Create the correct Rules and Tags for the email message. Add the Personalized Offers to the specific Collection they want to use within the email message. Create a new Decision, which would reference this Collection.

NEW QUESTION 39
An Adobe Journey Optimizer team member needs to create a new schema.
What are two considerations when choosing an object approach over free-form fields? (Choose two.)

Objects indirectly help in creating a shorter structure, making it easier to reference the fields while using Adobe Experience Platform Query Service.

Objects indirectly help in creating a good menu structure in the Segment Builder Ul. The grouped fields within the schema are directly reflected Q in the folder structure provided in the Segment Builder Ul.

Objects indirectly help increase the visibility of the fields, since they are created directly under the root object of the schema (jenantld).

Objects are best used when creating a logical grouping of certain fields.

NEW QUESTION 40
What is the correct sequence of steps to send a proof email after clicking the Show preview button in the email designer?

Find and select a test profile in “Preview”, add a recipient’s email in “Test Profile Selection”, select the test profile, and click rSend proof”.

Find and select a test profile, add a recipient’s email in “Test Profile Selection”, select the test profile in
“Preview”, and send.

Find and select a test profile in Test Profile Selection”, click the “Send proof” in “Preview”, add a recipients* email, select the test profile, and send.

NEW QUESTION 41
A developer has created all of the Offers they want to use for their Email Message Journey. They would like to test the Offer Decisions, to make sure that they are rendering correctly for the different segments they are targeting in their Journey.
How would this be accomplished?

From the Offers – Simulation Menu, select the Placement, add a Test Profile, add a Decision Scope, and then click “View Results”.

From the Customer – Profiles Menu, select the Rendering Tab. From the list of eligible offers, select
“Run Simulation”. Repeat these steps for each segment.

Use a test profile in the Journey and trigger a send to a person in each segment.